# AI Powered finance, elevated with seamless digital experience - SUPERCODE®

> 73 Strings needed a website that could effectively communicate their products, industries and use cases while allowing easy content updates for case studies and blogs. Their previous site lacked structured information and flexibility, limiting their ability to scale their content strategy.

Source: https://www.supercode.in/case-study/ai-powered-finance-elevated-with-seamless-digital-experience

# AI Powered finance, elevated with seamless digital experience

Client

73 Strings

Industry

Financial Services

What we delivered

Web Design, Web Development

[Visit site](https://www.73strings.com/)

![73 Strings](https://backend.supercode.in/wp-content/uploads/73Strings-Banner-2048x1146.png)

Project summary

73 Strings needed a website that could effectively communicate their products, industries and use cases while allowing easy content updates for case studies and blogs. Their previous site lacked structured information and flexibility, limiting their ability to scale their content strategy. To solve this, we built a headless website using WordPress as the CMS and Next.js for the front end. This setup ensures fast performance, smooth user experience and easy content management. The front end remains lightweight and responsive, while the backend allows seamless content updates without affecting the site’s structure.

-   Headless CMS, WordPress for content control, Next.js for speed and flexibility.
-   Structured content architecture, Clearly defined products, industries and use cases.
-   Interactive animations, GSAP and SVG based motion graphics to simplify complex financial concepts.
-   Scalable & future proof, Built for expansion without technical limitations.

+43%

Users

\-31%

Bounce Rate

+71%

Time on Page

The new website enables 73 Strings to regularly update content, showcase their solutions effectively and provide a fast, seamless experience for their users.

[Go to website](https://www.73strings.com/)

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